Media A brief overview of the history of Foxtel

A brief overview of the history of Foxtel

-

Foxtel is a cable television company based in Australia. Having been around since the mid-1990s, Foxtel has become an incredibly popular subscription service for many Australian households. While the company boomed during the 2000s, the emergence of streaming platforms like Netflix, Stan and Prime Video have meant Foxtel has had to adapt to survive in an increasingly competitive environment. Patrick Delany is the current CEO of the company.

A joint venture

Foxtel formed out of a joint venture between News Corporation (owned by Rupert Murdoch) and Telstra. The strategic alliance was predicated on Telstra providing the necessary TV signal via its coaxial network, while News Corporation would negotiate subscriptions, channels and connections. The service was launched for the first time in October 1995 with just 20 channels.

Galaxy’s demise was Foxtel’s gain

In May 1998, Australis Media, which owned the satellite television service, Galaxy, was declared insolvent. In June of that year, Foxtel was able to acquire Galaxy subscribers, thereby enhancing its customer base. Over a decade later, a similar situation occurred when Austar was bought out by Foxtel. The takeover was finalised in May 2012.

Most popular services

Chris Hemsworth

Foxtel rebranded itself in 2017, following an internal need to move away from its aggressive marketing image of the past. The capitalised logo was replaced with a lowercase version, and Foxtel officially announced the arrival of IQ4 – a more immersive, integrated system providing customers with streaming functionality. The company was able to acquire Chris Hemsworth during its national rebranding campaign from 2016.

The medium’s sporting subsidiary, Fox Sport, has grown significantly over the last decade and has monopolised the provision of several codes in Australia, including the National Rugby League, the Australian Football League, Super Rugby and the A-League. However, Foxtel did lose the rights to the Premier League and the FIFA World Cup in 2018, which were subsequently acquired by Optus.

Charlie Tazewell
Charlie Tazewell
Charlie Tazewell been covering media and writing features and enterprise stories for Quilter since 2018. He is a graduate of Sydney University, where he studied English and media.

Latest news

Career advice from Bill Gates on building success

If there’s any businessperson in the world to accept career advice from, it is undoubtedly Bill Gates. The founder...

Top 4 Australian media outlets based on popularity and viewership

Australia’s media sector is saturated with a variety of outlets. It is one of the last remaining countries with...

Top 3 best Australian inventions of the last century

Australia has produced some of the scientific world’s best thinkers, researchers and inventors. Some of the following items on...

4 facts about Australia’s largest bank, the Commonwealth Bank of Australia

The Commonwealth Bank of Australia is Australia’s largest commercial bank based on assets, market capitalisation and deposits. It has...

Everything you need to know about media streaming service – Stan

With the rise of streaming platforms and decentralised media consumption, it’s easy to see why streaming conglomerates like Netflix...

3 Australian scientific research projects that irrevocably changed society

Throughout scientific history, Australian researchers have demonstrated their worth to the field. Whether it be the creation of penicillin...

Must read

Career advice from Bill Gates on building success

If there’s any businessperson in the world to accept...

Top 4 Australian media outlets based on popularity and viewership

Australia’s media sector is saturated with a variety of...

You might also likeRELATED
Recommended to you